Tag: marketing workshop - Page 2

It's mid-way through February and many companies are looking for the secret sauce that this going to make this quarter and the next their biggest yet. You can drill it into your sales people and lure them with a carrot. Cutting costs is always a good way to increase your profits and of course there is marketing. Most marketing departments know what they need to do, but they don't always get around to doing it in the timeframe needed to reach the goals of a company.

Over the past few months, Marketing Eye has hosted hundreds of marketing workshops. There have been many reasons for that, but mostly, companies are keen to start 2019 off strong. To do that, they need to get all of their key people in one room (or on one call) and go through their business objectives, sales goals and marketing activities for the year ahead.

Every business needs a 'marketing eye', and with that comes the basics: a marketing strategy, a marketing implementation plan, analytics and KPI's and of course, results.

I once had to hire a law firm, and at the time I didn’t have a lot of money to throw around. I was growing a business, and every cent counted.