Tag: sales teams
Thursday, 02 May 2013
What gets you in the door of prospects?
Do you actually know what get's you in the door of a prospect? If you don't, then there is someone who you need to meet. Her name is Caryn Kopp. Seriously, if you run a small business, you need to remember this name because she is dynamite, built in a small package with an enormous explosion just ready to come out at any time. The explosion however, isn't the kind that you need to be afraid of. Instead, its a bundle of energy that opens doors; left, right and center.
I met Caryn Kopp in unusual circumstances - for me at least! In the restroom of the Nascar Center in Charlotte, North Carolina at around 10pm at night.
Apparently, as she later explained, she saw me earlier in the evening and thought I was beautifully dressed (thanks to the great designs of Sass and Bide in Australia). Her immediate reaction was to think that perhaps she didn't wear something that was dressy enough. She noticed the long, blonde hair on the black dress and the risque spikes that turned what is otherwise a pretty dress into one that is there to be noticed. She then looked at the name badge and although, like most of us, she had trouble focusing on the small print, she noticed the spelling of my name on the badge. It's unusual.
I met Caryn Kopp in unusual circumstances - for me at least! In the restroom of the Nascar Center in Charlotte, North Carolina at around 10pm at night.
Apparently, as she later explained, she saw me earlier in the evening and thought I was beautifully dressed (thanks to the great designs of Sass and Bide in Australia). Her immediate reaction was to think that perhaps she didn't wear something that was dressy enough. She noticed the long, blonde hair on the black dress and the risque spikes that turned what is otherwise a pretty dress into one that is there to be noticed. She then looked at the name badge and although, like most of us, she had trouble focusing on the small print, she noticed the spelling of my name on the badge. It's unusual.
Published in
Small Business Marketing
Wednesday, 03 March 2010
Being an entrepreneur is no holiday
Not the most startling of revelations but something we are all reminded of from time to time. Being an entrepreneur is one of the craziest, yet most rewarding choices an individual can make – and I am so glad I made this decision at 25.
Published in
Management