Marketing Entrepreneurship Business Blog for SMB's

Marketing Entrepreneurship Business Blog for SMB's

Blog Author Marketing Eye - Page 7

Marketing Eye

Marketing Eye

Marketing Eye is Australia’s leading marketing consultancy firm for small to medium sized businesses. In simple, we help small businesses grow exponentially through developing targeted marketing campaigns aligned to overall business goals.

Sitting for long periods is a modern-day plague particularly if you work from an office or work from home. We're often tied to our desks, glued to our screens, leading to detrimental effects on both our physical and mental well-being. One of the biggest culprits? Poor circulation.

The office chair can come in many forms, mostly based on a shape that we have come to believe is the best for our backs. Whoever said that was a marketing genius because decades later, we still believe in this notion.

Entering the fiercely competitive realm of digital marketing demands a robust social media presence and the Robotic Marketer platform is your expert guide to implement these transformative strategies. In achieving and sustaining success, it requires more than just relevance; it demands adaptability and strategic finesse. The Robotic Marketer platform, empowered by artificial intelligence and data analytics, doesn't just promise current brand relevance but assures its enduring sustainability. Let Robotic Marketer direct your brand towards a social media presence that not only survives but thrives in the digital era. Below dives deeper into how exactly the Robotic Marketer platform can transform your social media engagement.

Mastering Search Engine Optimisation (SEO) has become highly essential for any business aiming for success. So, what exactly is SEO? It’s a multifaceted process that boosts both the quality and quantity of traffic to your website via search engines. By refining your website’s technical setup, enhancing the relevance of your content and overall link popularity, SEO ensures your web pages are more visible and relevant in response to user searches.

A/B testing is the cornerstone of effective marketing, allowing for data-driven decision-making that can transform campaign outcomes. With 81% of marketers using A/B testing to improve conversion rates, it's clear that it is essential for campaign success. Our goal is to simplify the complexities of A/B testing and provide you with practical insights to help you use it effectively.

TikTok's popularity has experienced a noteworthy surge, especially among younger users, currently counting over 1.92 billion users globally. It's a pretty safe bet that this figure is likely to double in the years to come. TikTok has positioned itself as a platform for engaging content, delivering considerable value for businesses and marketing endeavours, extending beyond personal use. In this guide, we'll steer you in the direction of harnessing TikTok for your business needs and assist you in achieving your marketing goals.

Today, we’re going at such a pace in business, that it’s no wonder many companies just can’t keep up. I feel like I have whiplash – most of the time! The gap between marketing strategy and its effective implementation is a common challenge faced by many companies and it hinders overall business performance. Despite carefully thought-through strategies, businesses often struggle to translate their ideas into tangible results. This disconnect can be costly, leading to missed opportunities and ineffective campaigns.

In the present competitive market, email marketing continues to be an essential tool for businesses striving to connect with their audience and drive growth. Yet, the days of generic, one-size-fits-all email blasts are long gone. The era of targeted email marketing campaigns has dawned, and their significance cannot be overstated. In this blog, we will explore why these campaigns are not just an option but an imperative for businesses in the technological age, and how partnering with experts in the field can make all the difference.

In the real estate industry, brands are much like the buildings they represent. Think of them as the foundation for a cluster of interconnected businesses, each operating under the expansive umbrella of a larger brand identity. But, just as in any intricate design, knowing when to rely on the overarching brand and when to let your own brand identity take centre stage is essential for success.

With people rushing, brainstorming new ideas, exploring and discussing the latest marketing trends, while some are lost in thoughts, it's a vibrant blend of personalities, creating a colorful and exciting atmosphere. Every corner, every desk, tells a story of a different mind at work. Over my years in this dynamic realm, I've danced with various marketing maestros and learned that while our field thrives on diversity, certain personalities pop up more frequently than others. Let me take you on a journey through my experiences with these fascinating folks.

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