Tag: melbourne - Page 5
Tuesday, 11 September 2018
10 Internal Marketing Strategies That Give Companies A New Lease Of Life
Like any company, we realise that reinventing yourself internally is the only way to keep people's jobs interesting. While many of us like routine, it's when this is turned upside down that we really put in our best performance. Just a few tweaks here and there, and all of a sudden you see things so much more differently than ever before.
Published in
Marketing
Monday, 27 August 2018
How to know if you are a top-notch marketer
Every top-notch marketer knows that they as good as they may be, they will never know it all. It's impossible. Marketing is changing every day. Reading sentiment of target markets change rapidly. What is good today, may not be good tomorrow and so on.
But there is a list of things that brilliant marketers do that really make them standout from the the rest.
But there is a list of things that brilliant marketers do that really make them standout from the the rest.
Published in
Marketing
Friday, 24 August 2018
What happened when one company replaced its staff with AI
When a problem arises in business, there are many ways to tackle it. When it keeps happening, that's when you need to take stock and re-think what you are doing. That's what one company did and the results were astounding.
Published in
Marketing
Friday, 17 August 2018
$1,000,000 - Amateur move
I'm sitting at the airport about to hop on my next plane. I dress the same way every flight for comfort; a Nike pant, Armani knit, Nike shoes and jewellery. I wear a scarf to lift the outfit just in case my luggage goes missing at the other end, and I always pack a pair of heels in my hand luggage. I am ready.
Published in
Entrepreneurship
Friday, 13 July 2018
100 Marketing Strategies in 6 weeks : Can we do it?
The most phenomenal changes are occuring in our business right now, and it is exciting and scary all at the same time.
Published in
Marketing
Monday, 09 July 2018
How to create a high energy pumping marketing agency culture
Wow! How time has flown. This incredible thing happened to me on Friday and today I found out why Marketing Eye Sydney has finally found its soul and place as a high energy, high performing culture amongst an international marketing firm that breeds marketing professionals.
Published in
Culture
Friday, 06 July 2018
How to make the most out of a marketing internship
We have the most amazing marketing internship program, and the biggest benefit for us is the privilege to see people grow in confidence and capabilities. The fact that after an internship they should be able to go out into the world and add value to any entry-based marketing position, is something that we are extremely proud of.
Published in
Marketing
Wednesday, 27 June 2018
Marketing strategy consultants have changed and I don't know if I like it!
Just when I thought I was getting comfortable with millennials, I have been bombarded with a new type of marketer in the office.
Published in
Marketing
Monday, 25 June 2018
Out with old marketing, in with the new
Imagine my surprise when I landed back in Australia, only to be picked up by one of my team members who was so excited about showing me what he and the rest of the team had achieved while I was gone.
They had done things, without any request from management, to take the business to the next level.
They had done things, without any request from management, to take the business to the next level.
Published in
Marketing
Thursday, 07 June 2018
Travelling with staff can make or break your team
For the past week I have been in Sydney with two of my colleagues. It is an away trip for all of us, as we embark on working in one of our most central offices. Travelling with colleagues can be testing, just like any relationship. There is no truer saying than "it can make or break you".
Published in
Culture